Midwest Extreme Outdoors is committed to protecting your privacy and developing technology that gives you the most powerful and safe online experience. This Statement of Privacy applies to the Midwest Extreme Outdoors Web site and governs data collection and usage. By using the Midwest Extreme Outdoors website, you consent to the data practices described in this statement.

Collection of your Personal Information

Midwest Extreme Outdoors collects personally identifiable information, such as your e-mail address, name, home or work address or telephone number. Midwest Extreme Outdoors also collects anonymous demographic information, which is not unique to you, such as your ZIP code, age, gender, preferences, interests and favorites.

There is also information about your computer hardware and software that is automatically collected by Midwest Extreme Outdoors. This information can include: your IP address, browser type, domain names, access times and referring Web site addresses. This information is used by Midwest Extreme Outdoors for the operation of the service, to maintain quality of the service, and to provide general statistics regarding use of the Midwest Extreme Outdoors Web site.

Please keep in mind that if you directly disclose personally identifiable information or personally sensitive data through Midwest Extreme Outdoors public message boards, this information may be collected and used by others. Note: Midwest Extreme Outdoors does not read any of your private online communications.

Midwest Extreme Outdoors encourages you to review the privacy statements of Web sites you choose to link to from Midwest Extreme Outdoors so that you can understand how those Web sites collect, use and share your information. Midwest Extreme Outdoors is not responsible for the privacy statements or other content on Web sites outside of the Midwest Extreme Outdoors and Midwest Extreme Outdoors family of Web sites.

Use of your Personal Information

Midwest Extreme Outdoors collects and uses your personal information to operate the Midwest Extreme Outdoors Web site and deliver the services you have requested. Midwest Extreme Outdoors also uses your personally identifiable information to inform you of other products or services available from Midwest Extreme Outdoors and its affiliates. Midwest Extreme Outdoors may also contact you via surveys to conduct research about your opinion of current services or of potential new services that may be offered.

Midwest Extreme Outdoors does not sell, rent or lease its customer lists to third parties. Midwest Extreme Outdoors may, from time to time, contact you on behalf of external business partners about a particular offering that may be of interest to you. In those cases, your unique personally identifiable information (e-mail, name, address, telephone number) is not transferred to the third party. In addition, Midwest Extreme Outdoors may share data with trusted partners to help us perform statistical analysis, send you email or postal mail, provide customer support, or arrange for deliveries. All such third parties are prohibited from using your personal information except to provide these services to Midwest Extreme Outdoors, and they are required to maintain the confidentiality of your information.

Midwest Extreme Outdoors does not use or disclose sensitive personal information, such as race, religion, or political affiliations, without your explicit consent.

Midwest Extreme Outdoors keeps track of the Web sites and pages our customers visit within Midwest Extreme Outdoors, in order to determine what Midwest Extreme Outdoors services are the most popular. This data is used to deliver customized content and advertising within Midwest Extreme Outdoors to customers whose behavior indicates that they are interested in a particular subject area.

Midwest Extreme Outdoors Web sites will disclose your personal information, without notice, only if required to do so by law or in the good faith belief that such action is necessary to: (a) conform to the edicts of the law or comply with legal process served on Midwest Extreme Outdoors or the site; (b) protect and defend the rights or property of Midwest Extreme Outdoors; and, (c) act under exigent circumstances to protect the personal safety of users of Midwest Extreme Outdoors, or the public.

Use of Cookies

The Midwest Extreme Outdoors Web site use "cookies" to help you personalize your online experience. A cookie is a text file that is placed on your hard disk by a Web page server. Cookies cannot be used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to you, and can only be read by a web server in the domain that issued the cookie to you.

One of the primary purposes of cookies is to provide a convenience feature to save you time. The purpose of a cookie is to tell the Web server that you have returned to a specific page. For example, if you personalize Midwest Extreme Outdoors pages, or register with Midwest Extreme Outdoors site or services, a cookie helps Midwest Extreme Outdoors to recall your specific information on subsequent visits. This simplifies the process of recording your personal information, such as billing addresses, shipping addresses, and so on. When you return to the same Midwest Extreme Outdoors Web site, the information you previously provided can be retrieved, so you can easily use the Midwest Extreme Outdoors features that you customized.

You have the ability to accept or decline cookies. Most Web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you choose to decline cookies, you may not be able to fully experience the interactive features of the Midwest Extreme Outdoors services or Web sites you visit.

Security of your Personal Information

Midwest Extreme Outdoors secures your personal information from unauthorized access, use or disclosure. Midwest Extreme Outdoors secures the personally identifiable information you provide on computer servers in a controlled, secure environment, protected from unauthorized access, use or disclosure. When personal information (such as a credit card number) is transmitted to other Web sites, it is protected through the use of encryption, such as the Secure Socket Layer (SSL) protocol.

Changes to this Statement

Midwest Extreme Outdoors will occasionally update this Statement of Privacy to reflect company and customer feedback. Midwest Extreme Outdoors encourages you to periodically review this Statement to be informed of how Midwest Extreme Outdoors is protecting your information.

Contact Information

Midwest Extreme Outdoors welcomes your comments regarding this Statement of Privacy. If you believe that Midwest Extreme Outdoors has not adhered to this Statement, please contact Midwest Extreme Outdoors at admin@midwestextremeoutdoors.com. We will use commercially reasonable efforts to promptly determine and remedy the problem.